YouTube Advertising: Inside Our Services

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What does YouTube advertising cost? Watch the short video below to find out.

If you’re ready to invest in YouTube advertising services, you can expect the following (and more) from our YouTube advertising company:

1. Stay on trend

Our YouTube advertising agency stays up to date on trends. Video marketing is evolving and changing, and you want to partner with a company that keeps up on those shifts. By staying ahead of those trends, our YouTube advertising company will help your videos drive success. You’ll have videos that perform better and drive more valuable results for your business.

2. Ongoing training

Since video trends are constantly changing, our award-winning team is always growing their video marketing knowledge. With our continual training to learn new ways to create and promote videos, we can apply that expertise to your videos. This means that you’ll get the best videos for your business and the most from your YouTube advertising services. You can rely on our video advertising company to produce successful YouTube ads.

3. Transparent pricing

Anytime you want to invest in a marketing strategy, the cost is always a big factor to consider. You want to use methods that work with your budget and drive positive results that help your business grow. This is often a challenge because companies hide their prices. This leads you to have to reach out to each provider to ask about pricing. It’s challenging when you’re trying to decide which agency is best for your business. At Nanomaxhub, we offer transparent pricing. Transparent pricing ensures that you know what you’re getting and you know what to expect to pay. There aren’t hidden fees that appear later after you’ve already signed a contract. With our explicit pricing for our YouTube advertising services, you have pricing knowledge upfront and can make an informed decision.

4. Transparent reporting

Next to transparent pricing, transparent reporting is the most critical part of choosing a YouTube advertising company. If you invest time and money into an advertising campaign, you should know what’s happening and if it’s working. With our transparent reporting, you know what you’re getting. You’ll have insight into your campaign and understand how it’s performing. This allows you to see if your videos are garnering the results you desire. Our transparent reporting keeps your business in the loop too. You know where you need to make changes and can work with your video marketing company to improve your campaign.

5. Great communication

When you hire a YouTube advertising agency like Nanomahub, you get a partner that keeps you in the loop about your campaign. Your dedicated Nanomaxhub account manager will keep you up-to-date about your campaign and share its progress and opportunities for better performance.

6. Tracking metrics

When you hire our YouTube advertising company, we track campaign metrics for you. Metrics help you determine your campaign’s success. Here are a few metrics we monitor:

1.Video views: This is the number of times someone chooses to watch your ad. The view is only counted when someone views your ad for at least 30 seconds or clicks on it..

2.View rate: The view rate is the total views divided by the total impressions, formatted in a percentage. This is a good indication of how well your content is working for your audience. If you have a high number of views with your impressions, it means that people are engaging with your content and interested in it.

3.Earned actions: Earned actions are actions such as likes, additional video views from the first view, and subscriptions. The more actions you get, the better it looks for your business. It suggests a deeper level of interest and engagement, which is a positive reflection of your business.

4.Impressions: Impressions are the number of times your ad was shown to someone. This is counted regardless of how long your ad runs

These are just a few metrics our YouTube advertising company monitors. In addition, we have a program set up to monitor these metrics. We use Google Ads and Google Analytics to track your campaign. Since Google owns YouTube, you can feel confident that these tools will work well to measure the success of your campaigns.

Why should you manage reviews?

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No matter your industry, managing and responding to reviews should be an integral part of your online presence. Bad reviews can taint your reputation, so taking the time to encourage positive reviews and respond to negative comments is important.
People can post reviews on a number of online platforms, including Google, Facebook, Yelp, and even your own website. And reviews can make or break your company since so many people search for online reviews before making purchases.
Understanding how to manage and respond to both positive and negative reviews is crucial for the success of your business..

Why use online review management services?

Whether you’re a local business, expanding franchise, or mid-sized company with an international reach, online review management services offer several benefits. Why? Reviews are a core part of today’s marketplace, with 80 percent of users citing reviews for changing their minds about a purchase. That’s why we’ve compiled seven of the most compelling reasons to invest in online review management:

1. Expand your unique selling points

One of the most impactful results of professional online review management is that it expands your unique selling points (USPs). By earning more authentic reviews, as well as feedback, from your customers, you’re demonstrating the value of your business to the market. Feedback from your clients also allows you to remedy weaknesses in your services or products. If you provide HVAC services, for example, and clients cite that technicians arrive past the scheduled appointment time, you can work to resolve the issue. That results in an improvement in your services — and that’s something customers notice. Besides your business’ value, another unique selling point is your Net Promoter Score (NPS). At Nanomaxhub, our online review management services include customer polling to generate your NPS, which measures how likely consumers are to recommend you to a friend or colleague. Depending on your score, which ranges from 100 to -100, you can promote your NPS to potential clients. For reference, the average NPS is 39. With continued growth in client satisfaction, you can attain an industry-leading NPS, which ranges from 70 to 100, and share it with your target audience..

2. Maximize your team’s time

Another benefit of professional online review management services is they maximize your team’s time. No matter your industry, your company must invest in monitoring online reviews. Whether that’s through an in-house team member or an outside agency, you need to manage your online reputation. By partnering with an online review management company, like Nanomaxhub, you can optimize the time of your team. That allows them to focus on high-priority tasks that demand their unique expertise. They can also bypass the additional training that comes with online review management. Plus, you partner with an experienced and dedicated account manager that understands the various details and nuances of online reviews. With their expertise, they can help you earn more reviews from satisfied customers, in addition to authentic and constructive feedback..

3. Enhance your SEO strategy

In today’s digital world, it’s essential to have an online presence. Whether you’re a brick-and-mortar business or ecommerce store, people use the Internet to research, find, and compare companies. In fact, 80 percent of users start their product research online. That’s why it’s critical to establish an online presence, as well as grow it — which is why more companies are investing in search engine optimization (SEO). What is SEO? It’s an umbrella of strategies that improve your ranking in organic search results. Whenever you search for something, whether it’s for the latest iPhone or the newest shipping regulations, you’re given a list of paid search results and organic search results. While you can invest in paid search or pay-per-click (PPC) ads, it’s essential to have an SEO strategy. By earning a spot on the first page of search results, you’re prioritizing your website to users. That kind of positioning offers immense value, as 75 percent of users do not go past the first page of search results. Plus, unlike PPC, you’re not paying for that position. That’s not to say PPC doesn’t offer value — it does. In fact, SEO and PPC work together in marketing. The point is, reviews can improve the SEO strategy of local businesses. While Google relies on more than 200 ranking factors for organic search results, it prioritizes reviews for local search results. These are results influenced by the location of a user. If you’re a local business, it’s critical your website earns a top spot in search results. Why? The conversion rate for local searches is almost 100 percent, which translates to more visits, more purchases, and more revenue..

4. Build your social following

With 74 percent of users relying on social media for advice about their purchase decisions, it’s surprising that only 26 percent of companies use social media in their business strategy. That means a lot of businesses — including your competitors — miss out on the benefits of social media.
A few of the perks that come with a social media presence include:

1. Connect with your existing customers

2. Reach your target audience

3.Engage with current and future customers

4.Share company updates, blog posts, and more

At Nanomaxhub, our team of social media specialists maximizes those benefits for your company. We also integrate them into our online review management services. When we receive a testimonial from one of your clients, we invite them to share that experience on one of your preferred social media pages. Some examples of pages we may direct them to include:

1. Facebook

2. Google Business Profile

3. Yelp

4.Indeed

5.GlassDoor

6. And more!

As your business earns more reviews from satisfied clients, you build trust with future customers. That’s immense, as the number of social media users tops more than two billion. Plus, consumers trust online reviews 12 times more than product descriptions.

5. Grow brand awareness

Another reason to invest in online review management? Brand awareness. In today’s competitive marketplace, it’s a challenge to build brand awareness — which is essential if you want to earn an industry-leading NPS. It’s critical that the brand awareness you do earn, however, is positive and not negative. With our online review management services, we can help your company grow its brand awareness. By reaching out to past and current customers, your business earns positive reviews across multiple channels, from your social media channels to your website. In response, potential shoppers that visit your website, as well as social media pages, see a company that delivers on its promise for quality service and quality products. They also see a business that responds and engages with its customers, which is another trust signal. The result is better brand awareness for your company, which can spark future leads and sales.:

6. Increase sales and revenue

A motivator for many businesses to adopt online review management services is the potential to increase your overall sales and revenue. It can also lead to an improvement in the quality of your leads, which optimizes your team’s time when it comes to generating quotes or pitching clients. How do our review management services boost your company’s profits? A few ways:

1. Testimonials: By reaching out to past customers — we only connect with clients that have provided their email address and opted-in for correspondence — we build your number of testimonials, which you can use across your website as a trust signal.

2.Reviews: We also provide those clients the opportunity to share their testimonials on your designated social media pages. This additional step lets you improve your social media pages, as well as your social media strategy.

3.Feedback: Our strategists also forward your team client feedback. By learning what users like and dislike about your products or services, you can take a proactive approach and improve your company. That leads to more testimonials, which can impact user purchase decisions.

4.USP: While your company may earn a top ranking on the first page of search results due to its SEO strategy, it’s likely consumers are comparing several businesses. With a variety of testimonials, you can move past your competition to earn more sales.

When it comes to increasing your revenue, you can’t underestimate reviews. They’re a significant consideration for shoppers and influence their purchase decisions. In fact, 94 percent of consumers would use a business with four stars — that number drops to 57 percent if you only have three stars. Even better, customers spend 31 percent more at businesses with excellent reviews.

7. Improve your company services

While mentioned earlier, it’s worth highlighting this benefit of online reviews again. By investing in online review management, your company can gain valuable insight into improving your company, which is essential if you want to remain competitive. Feedback from your customers can also alert your business to pain points you weren’t aware of before. It can let you know about the perks your competition offers too, which can help you evolve your services and unique selling points. For example, if you’re a heating oil delivery company, you may hear that clients would love to have the option of ordering online. While this implementation may take time, you can share with your customers that you’re working on it. With this approach, customers see that your company listens to feedback and takes action.

Our team also takes additional measures to understand your clients’ perspectives. which powers our online review management service, we ask clients to rate how likely they are to recommend your company to a friend or colleague — users answer on a scale of 0 to 10. Based on their response, we generate a personalized feedback form. If they aren’t likely to recommend your business, for example, we aim to discover why and what your company could do to remedy the issue. Or, if they are likely to recommend your business, we want to find out why. In short, we provide you with valuable and actionable data from actual customers.

3 tips for responding to online reviews

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Responding to reviews online can be a delicate process. If people are frustrated with your company and your services, they may turn to online review sites to publicly bash your business. On the other hand, they can spread the word about exceptional service by leaving great reviews. When managing and responding to reviews of all kinds, it’s important to keep your cool and remember these tips.

1. Stay positive

People aren’t looking for perfection. If someone posts a negative review of your company, it’s a chance for you to respond positively. If people see your effort to turn the situation into something positive, they will be more likely to become customers. Though it can be easy to become frustrated with negative reviews, don’t let them throw you off your game. By responding positively and acknowledging complaints, you can turn disgruntled shoppers into satisfied customers..

2. Look for solutions

If someone posts a negative review about a product or experience they’ve had with your company, look for ways to make things right. For example, if you own a restaurant and someone leaves a bad review of your service, apologize for the bad experience and offer them a voucher for a free meal. This shows that you’re truly interested in pleasing your customers and finding solutions that meet their needs..

3. Make an effort to reply

If someone takes the time to post a review of your company, you should make an effort to reply. No matter if the review is positive or negative, making an effort to reply will send the signal that your company is invested in customer service. Be diligent, and make an attempt to reply to every review. You can also automate the process by investing in services that alert you when new reviews are posted, helping you better manage your time and respond to all of your reviews.

Why choose Nanomaxhub for online review management?

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Want an online review management company you can trust? At Nanomaxhub, we’re it — and here’s why:.

More than 10years decades of experience

With more than 10 years of experience, we’re a leading choice for businesses that want an experienced online review management provider. We understand the nuances of online review management, plus the value it offers when it comes to growing your company..

More than 1million driven in revenue for clients

With our performance-driven strategies, as well as our award-winning team, we’ve driven more than $3 billion in revenue for our clients. In addition, we’ve generated more than 7.8 million leads for our clients, who come from a variety of industries, from manufacturing to dining..

A client retention rate of nearly 100%

Explore our testimonials, and you can see that Nanomaxhub delivers real results. That’s why our client retention rate is almost 100 percent. To further emphasize that satisfaction, our NPS is almost 100 percent, demonstrating that our team cares about your success.

A dedicated account manager

We believe in a personalized experience at Nanomaxhub. That’s why we provide all our clients with a dedicated and hands-on account manager. When you call, you’re talking to the same person you did the previous month.