Why add ecommerce PIM to your PIM solution?

Supporting your PIM solution with ecommerce PIM offers your business several benefits, including:

Determine your top channels (and platforms) for driving revenue

When you can measure a product’s ROI, you can discover your top channels and platforms for generating sales. For instance, with our ecommerce PIM solution, you can determine which products sell best on Amazon or which products sell best on social media.
Instead of spending hours in analytics programs calculating your ROI, you can spend minutes reviewing your ROI data. With less time analyzing and more time acting, you can respond faster than competitors to generate more sales for your business.

Inform your product marketing strategies with data

Guessing isn’t enough in digital marketing.
If your business wants to outmaneuver the competition and increase market share, you need to power your product marketing strategies with data. When you understand which channels and platforms work best for generating sales, you can make strategic, data-driven decisions about your marketing plan.
Instead of investing in social media ads just because everyone else is, for example, you can look at your ecommerce PIM reporting to determine if social media advertising is suitable for your brand and your products. Based on what you find, you can increase your ad spend or re-invest it elsewhere.
You don’t follow the pack with ecommerce PIM — you pave your own path, and you pave it with data.

Streamline your ROI tracking and measuring

Ecommerce PIM also allows your business to streamline its process for tracking and measuring ROI.
You don’t have to reference multiple analytics programs or reports. Instead, you can use our ecommerce PIM platform to measure, track, and sync your return on investment data in real-time and in one place.
This function works similarly to your PIM solution.
While your PIM solution provides you with one place to manage your product catalog, our ecommerce PIM solution provides you with one place to manage your ROI data. That means less time between tools and more time making strategic decisions about your business and its marketing strategy.

Increase your product catalog’s ROI

When you know which channels, platforms, and products generate the most revenue for your business, you have the power to make decisions that accelerate your company’s revenue.
For example, you can use your ecommerce PIM data to determine: