Keep reading to learn more about promoting your brand with OTT and connected TV services, or contact us online (you can also give us a ring at +256706017934 to speak with a strategist!

Why advertise your brand with OTT and CTV advertising services from Nanomaxhub?

With OTT and CTV advertising, plus a partner like nanomaxhub, your brand can get several benefits, including:

Reach your target audience on the streaming services they use

When it comes to the U.S., companies can reach more than 70% of U.S. households via OTT and CTV advertising. With cable subscribers dwindling, OTT and CTV advertising has become a new and effective way for businesses to reach their target market on big (and small) screens. Nanomaxhub helps your business maximize the reach of its ads. With our OTT and CTV services, your company can access some of the leading marketplaces and TV programmers, including Google, CNN Go, and Univision, and get your brand in front of the users that matter most.

Improve your ad campaigns’ impact with advanced targeting options

You want your ad campaigns to impact your company’s goals positively, and that’s possible with CTV and OTT advertising. With these campaigns, your brand can use in-house data, behavioral data, and demographics data to create an audience that matches your ideal customer profile.
For example, with Nanomaxhub, your business can use the following targeting options:

1.Addressable: Use GPS data and internal address lists to create a hyper-targeted audience.

2.Behavioral: Use keywords, online behavior, and context to reach new audience members.

3.Demographic: Use location, income, and more to target more than 125 million households.

Build a targeted campaign that reaches your target market at the right time and reap the benefits. From more website visits to more purchases, OTT and CTV advertising can help your brand accomplish big goals.

Measure your return on investment with zero work

You don’t have to struggle to measure your return on investment (ROI) with CTV and OTT advertising.

Instead, you can access all the metrics you need to evaluate a campaign’s performance, including:

1.Impressions

2.Clicks

3.Percentage watched

4.Muted and unmuted

5.Paused and unpaused

You can even see where your ad appeared, as well as how many users watched your ad in full screen.

With our OTT and CTV services, your business also gets insight into online and offline conversions. See how many users, for example, visited your physical location after watching your ad or completed a purchase on your website. You’ll even get a summary of your cost per action (CPA) and ROI.